724 THE LABEL

Branding/Sweatshirt Design

This is a personal project that I started around two years ago, of creating hoodies with uplifting sayings on them in fashionable designs. I have previously sold them to friends and family members through my personal social media platforms. Recently I decided to expand the project to creating my own brand, 724 The Label. I created a logo, brand identity, and socials for the brand. I recently started selling my designs on Etsy. I plan to continue this expansion by creating an entire line of hoodies and other clothing items with my designs on them.